The American startup Naware has developed an environmentally friendly weed-control technology: no chemicals, just steam and artificial intelligence. The system uses computer vision to identify weeds in real time and destroys them with directed steam. The device can be installed on lawn mowers or tractors.
The idea arose after a personal tragedy for the company's founder: three of his relatives died of cancer, possibly linked to water contaminated with chemicals. After unsuccessful attempts to use lasers and cryogenics, he settled on a simple but effective solution — steam. The first tests were conducted with household steamers.
Naware’s solution comes amid growing concern about the environmental footprint of the chemical industry. Herbicide bans are being introduced around the world, from the EU to individual U.S. states. According to the founder, the technology could save companies that service fields and golf clubs between $100,000 and $250,000 annually. Naware is now running paid pilots and in talks with major equipment manufacturers. Next steps include raising investment, filing patents, and forming strategic partnerships.
